Advertisers get to step into the 4^th dimension of Augmented Reality and offer geo-based coupons, alerts, and experiences.

With location-based technologies and platforms like Stops, advertisers now have brand new ways to syndicate ads relevant to locations.

In fact, Stops and the Advertiser really do not any user-related data to effectively serve ads, as the location itself (and its keyword set) provides better user context for more highly-monetizable ads.